B2B Survival Guide for UX Designers with Aneta Kmiecik
Learn how to survive as a UX Designer in B2B (business-to-business) environments.
User experience design is no longer limited to business-to-customer organizations.
UX design has never been so popular in business-to-business (B2B) environments. More organizations recognize that improving UX can build a competitive advantage in complicated marketplaces.
How is it to work as a UX Designer in B2B? What are the pros and cons? Can you survive B2B without burning out?
This talk includes
The role of a UX Designer in B2B
The challenges and opportunities in B2B
Practical tips on how to approach work in B2B
About Aneta
Aneta Kmiecik is a UX Designer at EcoOnline, where she creates SaaS solutions for companies to help them stay safe and reduce their environmental impact. She also tries to help non-designers and designers brush up on their UX design skills by mentoring them and sharing UX content on her Instagram page ux.aneta and Linkedin.
About The Guild of Working Designers
The Guild of Working Designers is a group of designers working in the field, offering an opportunity to support, commiserate and activate one another. Designers in the guild build things for the real world. We don't just make things look pretty; we solve real problems. We turn ideas into reality.
🛡 Join the free community in Slack to network with designers before and after the meetup.