How to Lead with UX Strategy

Learn UX strategy with a case study on OpenAI and ChatGPT

Ever wonder what the different strategies might be at other companies? Here’s a peak at the OpenAI case study from this talk:

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This masterclass includes

3 principles for leading strategy with your design skills
When to align to a strategy vs. design a new one
Strategy methods that promote leadership
Professional development tips for aspiring UX strategists

Open AI business, product, and ux strategy for ChatGPT

This free 60-minute masterclass is for anyone that wants to understand how designers can lead through strategic leadership.

Spoiler alert: you don’t have to a be a leader or a strategist to lead with strategy at your company.

Strategic leadership for designers

Design strategy is vague and difficult work. But if you take the time to understand the strategic layer, it can be a whole new way to lead…and you don’t need to become a manager to do it.

If you feel stuck delivering endlessly on a roadmap you can’t control, design strategy offers ways to get ahead and influence which ideas get built and which don’t. This talk will give a whole new way to guide teams through principles and insight, not just pixels.

Learning UX strategy is the perfect way to try out leadership. And it’s the ideal way to stand out from the average designer. Become a designer of strategy, not just interfaces.

We’ll share some of the top learnings from our LIVE course, Defining UX Strategy, so you will understand the process and skills needed to craft a unique strategy for your company.

Attendees will leave with a new toolkit for strategy-related design activities at work.

Who should watch this masterclass

UX Designers that want to influence what gets designed
Product Designers that deliver endless roadmaps without strategic direction
Strategic Designers that want to learn new methods
UX Leads that want to use strategy to drive impact in their organization
UX managers want to coordinate their team's actions through strategy

Meet the Teacher

Jeff Humble

Hi, I’m Jeff! I love designing learning experiences where people explore new concepts. I’ve worked as a UX, UI, and product designer at startups for over ten years. I helped establish the UX strategy at CareerFoundry during my time as Head of Design, and I’m excited to share this UX Strategy process that will help you avoid the rookie mistakes and start off with a killer UX strategy.
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Feedback from the event

“Thank you so much Jeff, lots of insights and inspiration 💕”

“That was a great talk!”
“Very professionally done: good pace, lots of usable tips, staying on topic. Once I have some education budget to spend at my new job, I'll be signing up for one of your workshop courses :) (Side note: I watched a live seminar from AJ & Smart earlier this week, and it was RUBBISH compared to yours today. Keep up the great work!)”